So how is the music video Interactive? The users is prompted to input an address where they grew up. This address is used to created vissuals from Google Maps and Street-view. these vissuals are used in the video putting the user at the centre of the film narrative which portriats the user running though the streets of their town back to there home address. To complete the interactive experience the user creates an interactive postcard which potentially could be used as a visual for the North America tour. The postcard is alos entre into the Wilderness Machine which prints the postcards onto seed-embedded card (when planted a tree will grow from the card).
Creating an interactive video where the user becomes a centre part of the narrative by using simple interaction and common programs (Google maps and Street-view) is very clever But the part I most enjoyed the most and which i felt was the most interactive was the postcard. I enjoy creating the postcard which is a digital artifact but knowing that once it is entered into the Wilderness Machine has the possiblely to become something solid, physcal and a alife.
The big problem with this interactive video is that its very processor heavy. Using any brower apart Google Chrome on well spec computer results in the video become stuttery. Another problem which reduced the viewing experanice was that the video created alot of windows which pop up in beat with the music (showing different parts of the video). These windows popping up reminded me of pop up ads and i had to frigth the urge to close them all.
Here is the Interactive video site: www.thewildernessdowntown.com
and heres a behind the work interview on creativiy-online.com (Click Here)
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